This unique and comprehensive reflection on marketing as a field of study, research and practice ...

Bringing together the latest thinking on both celebrity brands and celebrity culture from academi...

Bringing together the latest thinking on both celebrity brands and celebrity culture from academi...

Expanding disciplinary Space: On the Potential of Critical Marketing provides an intr...

Expanding disciplinary Space: On the Potential of Critical Marketing provides an intr...

This unique and comprehensive reflection on marketing as a field of study, research and practice ...

This unique and comprehensive reflection on marketing as a field of study, research and practice ...

This book explores a range of insightful contexts in order to add vigour and vitality to our unde...

Bringing together the latest thinking on both celebrity brands and celebrity culture from academi...

This intellectual bulldozer of a book attacks the all too prevalent mindset that views marketing ...