The importance of creating a favourable impression is hard to overstate in all walks of life -...

The importance of creating a favourable impression is hard to overstate in all walks of life -...

This lively and engaging new book addresses a topical and important area of study. Helping reader...

This lively and engaging new book addresses a topical and important area of study. Helping rea...

This lively and engaging new book addresses a topical and important area of study. Helping rea...

Companies build reputations in the market place. Some do it well, others don't. Even well-managed...

This lively and engaging new book addresses a topical and important area of study. Helping rea...

Companies build reputations in the market place. Some do it well, others don't. Even well-managed...

The importance of creating a favourable impression is vitally important for businesses, if they a...

Companies with strong reputations are better able to attract customers, investors, and quality em...