It takes more than a baby to make a mother, and mothers make more than babies. Bringing togeth...

It takes more than a baby to make a mother, and mothers make more than babies. Bringing togeth...

Contemporary and forward lookingThe SAGE Handbook of Marketing Theory provides conceptual ...

Ideal as an introduction and as a quick reference, Key Concepts in Critical Management Studies ex...

Introduces students to the language, ideas, and concepts that are used frequently in Critical Man...

This book sheds light on the consumption of spiritual products, services, experiences, and pla...

Marketing is still widely perceived as simply the creator of wants and needs through selling and ...

This book sheds light on the consumption of spiritual products, services, experiences, and pla...

Marketing is still widely perceived as simply the creator of wants and needs through selling and ...

This cutting edge, innovative volume offers the best of current scholarship on feminist perspecti...

This cutting edge, innovative volume offers the best of current scholarship on feminist perspecti...

This third edition of Contemporary Issues in Marketing and Consumer Behaviour has been ...