''Marketing Research for Non-profit, Community and Creative Organizations'' is a comprehensive gu...

Marketing for Cultural Organizations presents traditional marketing theory with a foc...

''Marketing Research for Non-profit, Community and Creative Organizations'' is a comprehensive gu...

Marketing for Cultural Organizations presents traditional marketing theory with a foc...

Understanding how places, particularly cities and towns, are marketed to and consumed by tourists...

Understanding how places, particularly cities and towns, are marketed to and consumed by tourists...

An introductory textbook that provides students with the essential information needed to plan and...

An introductory textbook that provides students with the essential information needed to plan and...

This is a user-friendly textbook that covers qualitative, quantitative and social media methods, ...

This is a user-friendly textbook that covers qualitative, quantitative and social media methods, ...

Artists, musicians, actors, singers, designers and other creative individuals need to understa...

Artists, musicians, actors, singers, designers and other creative individuals need to understa...