The Routledge Companion to Marketing and Society focuses on marketing for social impact as the us...

When Franklin Delano Roosevelt took office in 1932, the United States was in crisis. The Great De...

The essays in this volume present versions of feminism that are explicitly liberal, or versions o...

Cultural and regional differences in creating and managing advertising require unique responses t...

This collection of essays delves into the Coke brand to identify and decode its DNA. Unlike other...

Stage Fright in the Actor explores the phenomena of stage fright-a universal experience that rang...

When Franklin Delano Roosevelt took office in 1932, the United States was in crisis. The Great De...

This is a unique, groundbreaking collection of autobiographical essays by leading women in philos...

Exhaust from cars and factories pollutes Earth's air more each day. But does our air quality cont...

Cultural and regional differences in creating and managing advertising require unique responses t...