Bringing together preeminent international scholars in the field, the updated second edition of t...

This book presents carefully selected chapters from the proceedings of the 6th International Scie...

Marketing in the emerging Islamic markets is a challenging business function since international ...

International Entrepreneurship in Emerging Markets: Contexts, Behaviours, and Successful Entry ai...

This proceedings volume presents selected chapters from the 13th Global Islamic Marketing Confere...

In handicrafts and artisanal products, industry has witnessed both a technological shift and a re...

The book emphasizes the open innovation which mainly consists of innovation inside-out and outsid...

This book focuses on gender and family entrepreneurship, as they are interrelated concepts partic...

This book presents a comprehensive overview of contemporary indigenization topics in the cultural...

This book presents a comprehensive, state-of-the-art portrait of entrepreneurship and small busin...