The second edition of Sales Force Management prepares students for professional success in the fi...
The Second Edition of Advanced Issues in Partial Least Squares Structural Equation Modeling offer...
The third edition of A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM) gui...
This volume includes the full proceedings from the 1997 Academy of Marketing Science (AMS) Annual...
The Second Edition of Advanced Issues in Partial Least Squares Structural Equation Modeling offer...
With applications using SmartPLS -the primary software used in partial least squares structural e...
Partial least squares structural equation modeling (PLS-SEM) has become a standard approach for a...
With applications using SmartPLS -the primary software used in partial least squares structural e...
This volume includes the full proceedings from the 1996 Academy of Marketing Science (AMS) Annual...
Now in its second edition, this edited book presents recent progress and techniques in partial le...
Partial least squares structural equation modeling (PLS-SEM) has become a standard approach fo...
This volume includes the full proceedings from the 1997 Academy of Marketing Science (AMS) Ann...