This book enables students to grasp the holistic enterprise of social media as it pertains to soc...

The rapid professionalization of marketing in the sport industry has helped vault the business of...

This concise, practical book examines the significance of social media for the sport industry, ex...

This book takes a close look at social media in sport and considers its significance for sport bu...

This book takes a close look at social media in sport and considers its significance for sport bu...

The rapid professionalization of marketing in the sport industry has helped vault the business of...

This concise, practical book examines the significance of social media for the sport industry, ex...

Sponsorship is a vital area of contemporary sport business. This book offers a concise and practi...

Sponsorship is a vital area of contemporary sport business. This book offers a concise and practi...

This concise, practical book examines the significance of social media for the sport industry,...

Sponsorship is a vital area of contemporary sport business. This book offers a concise and pra...

This book takes a close look at social media in sport and considers its significance for sport...