This book, first published in 1989, examines the practice of international business in the Asia-P...

Here is a comprehensive guide for training a workforce in Total Quality Management (TQM). An idea...

An essential reference book for you and your global organization, Executive Development and Organ...

Global Tourist Behavior contains travel and marketing research that explores the integral global ...

If you feel you have a disjointed, or unbalanced, view of the global system of demand and supply,...

Instill social responsibility in your students!"e;Ethical behavior in international business ...

Keep ahead of your competitors!New Product Development will help you and your company overcome an...

Be prepared for the future of international marketing! The future of your business depends on you...

Be prepared for the differences in marketing across European borders!Europe is not a uniform mark...

In An International Accounting Practice Set, the only currently available simulation for internat...

Japan and China: The Meeting of Asia's Two Economic Giants analyzes the new and changing relation...

The values and behaviors of the Japanese businessman--and of the Japanese in general--are quite d...