Timeless Management

With a compelling mix of modern best practices and traditional management lessons, this is an essential read on the essence of good management.

With the constant stream of new management fads and styles coming up and claiming to be the key to business success, there are simple yet successful management techniques that have proven themselves timeless. Timeless Management is an essential read for understanding the essence of ageless management principles in identifying the concepts, ideas and applications successfully tried and tested over the years and currently in use. With a compelling mix of modern best practices and traditional management lessons, this book is an essential read for anyone looking for the essence of good management.


SAGE Back to Basics is a distilled compilation of proven and timeless ideas and best practices for new-age and experienced leaders alike. The hand-picked collection of books—on management, leadership, entrepreneurship, branding and CSR—offer advice from management experts whose knowledge and research has impacted and shaped business and management education.



Other books in the series::

Timeless Leadership | Advertising and Branding Basics | Leadership Lessons from Dr Pritam Singh | Corporate Social Responsibility in India | Basics of Entrepreneurship | Human Resource Development Insights | Ideate, Brainstorm, Create | Building Professional Competencies |  Soft Skills for Workplace Success

Scarecrow Does Not Scare Crows - Moid Siddiqui and R.H. Khwaja

Why Can’t You Step into the Same River Twice - Moid Siddiqui and R.H. Khwaja

Managing Creative Change—Five Factors - Moid Siddiqui and R.H. Khwaja

Generating Creative Ideas—Tips and Techniques - Moid Siddiqui and R.H. Khwaja

Needs, Wants and Need Hierarchy—Interface between Advertising, Sales Force and Channel - Pingali Venugopal

Marketing Product - Pingali Venugopal

Selling Strategy—Interface between Advertising, Sales Force and Channel - Pingali Venugopal

Selling Style - Pingali Venugopal

Walking the Tight Rope—Change Stories - Moid Siddiqui and R.H. Khwaj

Building Change Capability - V Nilakant and S Ramnarayan

Managing Transition—Hard Track and Soft Track - Moid Siddiqui and R.H. Khwaja