Beschreibung:
Jos Marcus teaches M&O, Marketing, and Business Management at the Inholland University of Applied Sciences. Marcus was involved with the development of the new full-time Business Studies program. He is also a partner with Accompany, an organization specialized in developing educational learning tools.
This comprehensive text unveils the theories behind management and organization via a practice-led, international approach. In this fourth edition, the book expands with six new chapters on digital business transformation, internationalization, corporate social responsibility, the future of work, human resource management, and culture.
Introduction The Evolution of Organisation and Management Part A: Organisations and their Environment 1. Environmental Influences 2. Strategic Management 3. Digital Transformation 4. Internationalisation 5. Corporate Social Responsibility, Corporate Governance, and Ethics Part B: People and Organisations 6. The Future of Work 7. Human Resource Management 8. Individuals and Groups 9. Leadership and Management Part C: Structure and Organisation 10. Process and Control 11. Structuring 12. Culture 13. Organisational Change and Development