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Artikel-Nr:
9787811236613
Veröffentl:
2009
Einband:
EPUB
Seiten:
182
Autor:
Sun Yueguang Xu Wu
eBook Typ:
EPUB
eBook Format:
EPUB
Kopierschutz:
Adobe DRM [Hard-DRM]
Sprache:
Chinesisch
Beschreibung:
This book mainly introduces the development of modern marketing theories. Its specific contents are divided into 12 chapters, including the overview on the modern marketing, corporate strategies, the marketing management, the investigation and prediction of the marketing environment, the analysis of the market's purchasing behaviors and the target market's strategies.
This book mainly introduces the development of modern marketing theories. Its specific contents are divided into 12 chapters, including the overview on the modern marketing, corporate strategies, the marketing management, the investigation and prediction of the marketing environment, the analysis of the market's purchasing behaviors and the target market's strategies.