Bücher online kaufen
Stop Competing on Price
 |
| Der Artikel wird am Ende des Bestellprozesses zum Download zur Verfügung gestellt. |
What every salesperson, entrepreneur and business professional needs to know to differentiate their product or service and make price irrelevant.
Sofort lieferbar | Lieferzeit: Sofort lieferbar
Artikel-Nr:
9783961645985
Veröffentl:
2017
Seiten:
214
Autor:
David Gómez
eBook Typ:
EPUB
eBook Format:
Reflowable
Kopierschutz:
Digital Watermark [Social-DRM]
Sprache:
Englisch
Beschreibung:
Stop Competing on Price is a differentiation manual to sell with dignity at fair prices. To extract the value your business generates. Many companies don't differentiate; and even if they do, fail at communicating it effectively. When a client doesn't perceive a difference, will decide based on price. In this book you will learn how to design and communicate your difference to stop competing on price. This is a book about differentiation. On how to transform an average business into a remarkable one. The problem is not to have a higher price, but not helping the client understand why. Don't be afraid of your competitors' price, but not being able to explain yours.