Bücher online kaufen
How multi-national companies can benefit from globalisation drivers
 |
| Der Artikel wird am Ende des Bestellprozesses zum Download zur Verfügung gestellt. |
Artikel-Nr:
9783638149136
Veröffentl:
2002
Seiten:
9
Autor:
Marcus Matthias Keupp
eBook Typ:
EPUB
eBook Format:
Reflowable
Kopierschutz:
NO DRM
Sprache:
Englisch
Beschreibung:
Essay from the year 2001 in the subject Business economics - Business Management, Corporate Governance, grade: A+, University of Warwick (Warwick Business School), 5 entries in the bibliography, language: English, abstract: This essay describes global drivers leading to the increased emergence of strategic alliances (SAs) and cross-border ...
Essay from the year 2001 in the subject Business economics - Business Management, Corporate Governance, grade: A+, University of Warwick (Warwick Business School), language: English, abstract: This essay describes global drivers leading to the increased emergence of strategic alliances (SAs) and cross-border joint-ventures (JVs) and implied potential benefits for multinational firms (MNEs).Applying Yip′s framework1 (viz. appendix), drivers and benefits are analysed. It will be shown that importance of drivers and likelihood benefits hinge upon the MNE and its industry and determine its engagement in SAs and JVs.