Beschreibung:
The increasing importance of industrial services and rapid digitalization towards smart and remote services pose opportunities as well as challenges to the manufacturing sector. This book provides a holistic understanding of industrial service management and guides companies into building capabilities and management practices for smart and remote services. By combining insights from research and practice, it offers a unique perspective on the core and enabling activities of manufacturing companies for growth in the service business.In essence, the first part covers action-based research findings regarding service strategy, organizational design, service innovation, service sales, services operations, and customer relationship management together with insights into value networks. The second part introduces outstanding practices from leading manufacturing companies in industrial and smart services. The book concludes with a summary of key messages and recommendations to navigate the landscape of industrial and smart service management successfully.
The increasing importance of industrial services and rapid digitalization towards smart and remote services pose opportunities as well as challenges to the manufacturing sector. This book provides a holistic understanding of industrial service management and guides companies into building capabilities and management practices for smart and remote services. By combining insights from research and practice, it offers a unique perspective on the core and enabling activities of manufacturing companies for growth in the service business.
In essence, the first part covers action-based research findings regarding service strategy, organizational design, service innovation, service sales, services operations, and customer relationship management together with insights into value networks. The second part introduces outstanding practices from leading manufacturing companies in industrial and smart services. The book concludes with a summary of key messages and recommendations to navigate the landscape of industrial and smart service management successfully.
Part I: Theoretical Considerations.- Introduction to Managing Industrial Services.- Servitization of Manufacturing Companies.- Fundamentals of Industrial Service Management.- Service Strategy.- Organizational Structure.- Service Innovation.- Service Sales.- Service Operations.- Customer Relationship Management and the Value Network.- Outlook and Summary of Managing Industrial Services.- Part II: Insights from Practice.- Editorial to Managing Industrial Services: Insights from Practice.- Industrial Smart Services Facilitated by the Heidelberg Cloud.- Adaptive Service: Digital Service Platform and the Service Crowd Community.- Enabling the Dealer Network to Deliver Smart Services.- SKF: Rotating Equipment Performance, a Shift in Perspective—From Transactions to Outcomes.- Value Co-creation as Key to Customer Satisfaction in Digital Services Sales.- Applications of a Digital Twin for the Use of Compressed Air Stations: Concepts and Methods for Model-Based Automatic Planning, Design, Control, and Analysis of Compressed Air Stations.
