Zen Cart E-commerce Application Development

In DetailZen Cart is a popular open-source PHP/MySQL-based e-commerce solution available under GPL that is designed to put the merchants' and shoppers' requirements first. Not only does Zen Cart offer a very long list of features, but the system is designed with both store owners and web developers in mind. There's no sacrifice of usability or power. This easy-to-follow book will teach you how to install, configure, and customize a Zen Cart shop and use its promotion and public-relations tools to attract customers to the shop. It will also teach you to customize the look and feel of the Zen Cart shop by localizing and customizing templates. With this excellent tutorial, you will be able to extend and tweak the Zen Cart store.This book will teach you how to install, configure, and customize your e-commerce shop using popular open-source Zen Cart and how to use its promotion and public-relations tools to attract customers to the shop. It will also teach you to customize the look and feel of your Zen Cart shop by localizing and customizing templates.ApproachThis is a highly practical book that can act as a reference material to which you will want to return again and again. The discussion in the book is right up-to-the point and it is filled with ample practical examples.Who this book is forThis book is primarily for professional developers interested in building, enhancing, or extending Zen Cart sites for customers. It is also a useful reference for those who have got Zen Cart running on their own store, and want to improve it. It will also benefit those who want to migrate from osCommerce or other engines to Zen Cart.

In DetailZen Cart is a popular open-source PHP/MySQL-based e-commerce solution available under GPL that is designed to put the merchants' and shoppers' requirements first. Not only does Zen Cart offer a very long list of features, but the system is designed with both store owners and web developers in mind. There's no sacrifice of usability or power. This easy-to-follow book will teach you how to install, configure, and customize a Zen Cart shop and use its promotion and public-relations tools to attract customers to the shop. It will also teach you to customize the look and feel of the Zen Cart shop by localizing and customizing templates. With this excellent tutorial, you will be able to extend and tweak the Zen Cart store.This book will teach you how to install, configure, and customize your e-commerce shop using popular open-source Zen Cart and how to use its promotion and public-relations tools to attract customers to the shop. It will also teach you to customize the look and feel of your Zen Cart shop by localizing and customizing templates.ApproachThis is a highly practical book that can act as a reference material to which you will want to return again and again. The discussion in the book is right up-to-the point and it is filled with ample practical examples.Who this book is forThis book is primarily for professional developers interested in building, enhancing, or extending Zen Cart sites for customers. It is also a useful reference for those who have got Zen Cart running on their own store, and want to improve it. It will also benefit those who want to migrate from osCommerce or other engines to Zen Cart.