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Gastronomy, Tourism and the Media
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Artikel-Nr:
9781845415747
Veröffentl:
2016
Erscheinungsdatum:
27.07.2016
Seiten:
264
Autor:
Warwick Frost
Gewicht:
544 g
Format:
236x155x20 mm
Sprache:
Englisch
Beschreibung:
Warwick Frost is Professor of Tourism, Heritage and the Media at La Trobe University, Australia. His research interests include heritage tourism, tourism and the media, events and environmental history. With Associate Professor Jennifer Frost, he is Co-Editor-in-Chief of the Journal of Heritage Tourism. He is the author or editor of 16 books. His most recent are, Jennifer Frost and Warwick Frost, Medieval Imaginaries in Contemporary Media, Heritage and Tourism (Routledge, 2022) and Warwick Frost, An Environmental History of Australian Rainforests until 1939: Fire, Rain, Settlers and Conservation (Routledge, 2021).
This book examines and analyses the connections between gastronomy, tourism and the media. It argues that in the modern world, gastronomy is increasingly a major component and driver of tourism and that destinations are using their cuisines and food cultures in marketing to increase their competitive advantage.