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The Leading Practice of Decision Making in Modern Business Systems
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Artikel-Nr:
9781838674762
Veröffentl:
2019
Einband:
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Erscheinungsdatum:
02.12.2019
Seiten:
208
Autor:
Alina V. Chesnokova
Gewicht:
461 g
Format:
235x157x16 mm
Sprache:
Englisch
Beschreibung:
Elena G. Popkova is a Doctor of Economics, Professor and the leading researcher of the Chair of Management Theories and Business Technologies, Plekhanov Russian University of Economics, Russia. She is an active researcher who has published in numerous international scientific journals and is the author of more than 200 publications in Russian and English. Alina V. Chesnokova is a Doctor of Economics and lecturer at the Russian State University of Tourism and Service. Alongside her academic qualifications and research, she is also the founder and CEO of the advertising management agency, ADV Patron.
Concentrating on the Russian model, this book reflects the leading practical experience of decision making in modern business systems and presents innovative technologies and perspectives to optimize this process.