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Smashvertising
How to Crush Your Competition with Ads That Buyers Can't Resist
Vorbestellbar | Lieferzeit: Vorbestellbar - Erscheint laut Verlag im/am 03.09.2024. I
Erstverkaufstag: 03.09.2024
Artikel-Nr:
9781632652065
Veröffentl:
2024
Erscheinungsdatum:
03.09.2024
Seiten:
184
Autor:
Drew Eric Whitman
Sprache:
Englisch
Beschreibung:
Drew Eric Whitman--a.k.a. "Dr. Direct!"--began creating advertising at age eleven by writing and designing direct-response catalogs of jokes, gags, and novelties. He earned an advertising degree from Philadelphia's Temple University. He is the author of the bestselling Cashvertising and its companion Cashvertising Online.
From Drew "Dr. Direct" Eric Whitman, the bestselling author of Cashvertising, comes a fun and accessible graphic novel on consumer psychology. Smashvertising is a heavy-content, real-world business seminar in graphic-novel style, created especially for today's video-dominant learners to show what pushes consumers to react--and buy.