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The Come Back Culture
10 Business Practices That Create Lifelong Customers
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Artikel-Nr:
9781540901972
Veröffentl:
2022
Erscheinungsdatum:
17.05.2022
Seiten:
208
Autor:
Jason Young
Gewicht:
422 g
Format:
221x147x23 mm
Sprache:
Englisch
Beschreibung:
Jason Young is a keynote speaker, coach, and consultant who helps churches and businesses thrive by guiding people to understand themselves, each other, and their work culture. The coauthor of The Come Back Effect, The Come Back Culture, The Volunteer Effect, and The Volunteer Survival Guide, Jason has an earned doctoral degree in the field of hospitality. He lives in Atlanta, Georgia. Learn more at catchfire.com.
Keep your customers coming backGreat businesses know how to make customers feel seen, understood, and valued. Those satisfied customers trust you and come back--and they tell their friends. But according to research, a bad customer experience--which may amount only to the feeling they get when interacting with your brand--prompts a high number of would-be customers to go through the trouble of switching brands.So how do you make sure that your first-time customers become lifelong champions of your product, service, or way of doing business? The Come Back Culture shows you how to create an experience that keeps people coming back for more. Whether you offer a service or a product online or at a physical location, you can use the principles in this book to turn your customers into raving fans who trust your brand, buy your products or services, and spread the word.