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World Class Pricing
The Journey
HC gerader Rücken mit Schutzumschlag
Print on Demand | Lieferzeit: Print on Demand - Lieferbar innerhalb von 3-5 Werktagen I
Artikel-Nr:
9781475980394
Veröffentl:
2013
Einband:
HC gerader Rücken mit Schutzumschlag
Erscheinungsdatum:
01.04.2013
Seiten:
212
Autor:
Paul Hunt
Gewicht:
518 g
Format:
235x157x17 mm
Sprache:
Englisch
Beschreibung:
Paul Hunt, MBA, is President of Pricing Solutions Ltd., an international pricing consultancy. He does a great deal of lecturing and writing on pricing strategy, and has written numerous articles for leading publications and Associations including Marketing Magazine, Financial Post and the Journal of Professional Pricing. A true innovator, he is incredibly excited to share over 20 years of knowledge with readers. Jim Saunders, BSc., PEng., MBA has more than 25 years of management and pricing consulting experience ranging from the Aerospace industry to Packaged Goods. As an author, speaker and instructor, Jim is known to 'make data fun!'.
WORLD CLASS PRICING is the indispensable roadmap to take your pricing organization from its' current class to World Class.It is built upon the 5 Levels of World Class Pricing - what has become the industry standard for tackling pricing improvement amongst pricing professionals. The approach to pricing improvement shared in this book has been successfully applied by many of the worlds' leading companies including Exxon Mobil, GE, Michelin and J&J, among a host of others.
It provides a positive vision of each step that needs to be taken on the journey to pricing improvement. Whether stuck firefighting at Level 1, cost-based pricing at Level 2, utilizing value-based pricing at Level 3, applying optimization at Level 4, or on the brink of achieving World Class at Level 5, this book has something for you.
It provides a positive vision of each step that needs to be taken on the journey to pricing improvement. Whether stuck firefighting at Level 1, cost-based pricing at Level 2, utilizing value-based pricing at Level 3, applying optimization at Level 4, or on the brink of achieving World Class at Level 5, this book has something for you.