Presidential Candidate Images
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Presidential Candidate Images

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ISBN-13:
9781461641209
Seiten:
304
Autor:
Kenneth L. Hacker
Serie:
Communication, Media, and Politics
eBook Typ:
Adobe Digital Editions
Kopierschutz:
Adobe DRM [Hard-DRM]
Sprache:
Englisch
Beschreibung:

This engaging look at presidential candidate images features a wide range of essays that dissect how these images are formed and manipulated during campaigns. As more and more emphasis is placed on a candidate's persona and how it affects our voting decisions,
Presidential Candidate Images provides a variety of frameworks and cases for analyzing candidate images in past, current, and future elections.
This engaging look at presidential candidate images features a wide range of essays that dissect how these images are formed and manipulated during campaigns. As more and more emphasis is placed on a candidate's persona and how it affects our voting decisions, Presidential Candidate Images provides a variety of frameworks and cases for analyzing candidate images in past, current, and future elections.
Chapter 1 Introduction: The Continued Importance of the Candidate Image Construct

Chapter 2 1 Campaigns and Candidate Images in American Presidential Elections

Chapter 3 2 Presidential Candidates' Personal Qualities: Computer Content Analysis

Chapter 4 3 Candidate Images When Things Go Sour: Reaction to Scandal

Chapter 5 4 The "Authentic Candidate": Extending Candidate Image Assessment

Chapter 6 5 A Dual-Processing Perspective of Candidate Image Formation

Chapter 7 6 The Effects of Advertising on Candidate Images

Chapter 8 7 Presidential Debates and Candidate Image Formation: 1992, 1996, 2000

Chapter 9 8 Interpersonal Communication Styles of Political Candidates: Predicting Winning and Losing Candidates in Three U.S. Presidential Elections

Chapter 10 9 Meta-Analysis of Presidential Candidate Images

Chapter 11 10 Using Cognitive Measurement for Analysis of Candidate Images

Chapter 12 11 Measuring Candidate Images with Semantic Differentials

Chapter 13 Conclusion: Present and Future Directions for Candidate Image Research