The Myth of Individualism

Peter L. Callero is professor of sociology at Western Oregon University. He is author or co-author of several books, including Being Unequal: How Identity Helps Make and Break Power and Privilege.

The Myth of Individualism is a wonderful, concise introduction to sociology and sociological thinking, showing readers how social forces shape our lives and the world. Revised and updated throughout, the third edition of this powerful book continues to challenge the common belief that human behavior is the result of free choices made by autonomous actors, but rather shows the many ways that people are naturally social, interdependent, and shaped by social forces. Filled with engaging stories and deep research, The Myth of Individualism helps readers begin to develop a sociological imagination. By acknowledging the limits of individual effort and control, we gain insight into our own lives and the lives of others.The third edition maintains the overall structure of the second edition while adding a new chapter on the power of the state that outlines the myriad ways-both seen and unseen-that government shapes our lives. The new edition also features more material on social media, updated discussions of race, and more. The book examines the importance of cultural symbols, the pressures of group conformity, the influence of family, the impact of social class, the reach of global capitalism, and the revolutionary potential of collective action. The third edition of The Myth of Individualism is a must-read for anyone interested in understanding the subtle and unshakeable ways social forces shape our lives.

1 Individualism: The Power of a Myth2 Becoming a Person: The Power of Symbols3 Conformity and Disobedience: The Power of the Group4 Family Matters: The Power of Social Class5 Globalization: The Power of Capitalism6 Government Control: The Power of the State7 Violence, Sex, and Politics: The Power of Mass Media8 From ¿Me¿ to ¿We¿: The Power of Collective Action