Competing with IT

Colin Ashurst

Competing with IT takes a strategic approach to managing the realization of benefits from IT. With a benefits-led approach it emphasizes IT as an enabler of business innovation and a means to create value for customers, employees and other stakeholders, which as a result create value for the organization and deliver competitive advantage.Designed specifically for the needs of MBA students, this succinct introductory text provides insight into key principles and offers guidance on how to succeed in practice by building a leadership 'toolkit' for the strategic management of projects and the overall IT portfolio. Underpinned by sound academic theory and linked to best practice it is the ideal MBA course text.- Allows students to apply their knowledge and explore real-world issues through case studies and examples- Brings together benefits-led and agile approaches to projects in an innovative framework- Combines extensive practical experience with the latest academic thinking and research

Designed specifically for the needs of MBA students and assuming no prior knowledge, this text examines strategic information systems, with an emphasis on realising benefits.

1. Foundations for a New Perspective2. A Benefits Framework for Planning Projects Exploring Opportunities3. Establishing the Vision Developing the Benefits Realization Plan4. Building Momentum Delivering the Benefits5. Assessing the Benefits Evaluation6. Making the Most of Investments in IT7. Digging Deeper into the Issues of Design and Change8. Strategy Creating Value and Building Competitive Advantage9. Managing the IT Portfolio10. Taking an Architecture Perspective11. Digital Business12. Implications for the CIO And IT Function13. Enabling Business Innovation14. Building the IT Capability of the Organization.