Advertising and Consumer Citizenship

Advertising and Consumer Citizenship
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Gender, Images and Rights
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Artikel-Nr:
9781134595174
Veröffentl:
2005
Einband:
EPUB
Seiten:
192
Autor:
Anne M. Cronin
Serie:
Transformations
eBook Typ:
EPUB
eBook Format:
EPUB
Kopierschutz:
Adobe DRM [Hard-DRM]
Sprache:
Deutsch
Beschreibung:

Using a variety of print advertisements, this exciting and provocative study explores how the consumer is created by advertisements in terms of:
* Sex
* Class
* Race.
It also explores the figure of the citizen and how this identity is produced by contemporary political discourses.Advertising and Consumer Citizenship will be essential reading for all those interested in the study of consumption, citizenship and gender.
Using a variety of print advertisements, this exciting and provocative study explores how the consumer is created by advertisements in terms of:
* Sex
* Class
* Race.
It also explores the figure of the citizen and how this identity is produced by contemporary political discourses.Advertising and Consumer Citizenship will be essential reading for all those interested in the study of consumption, citizenship and gender.

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