Move

PATTY AZZARELLO is the CEO and founder of Azzarello Group, Inc. Sought after for her practical, experienced-based style and approach, she has more than twenty-five years of experience uncovering what makes organizations tick and enabling them to create more value. She is the bestselling author of Rise: 3 Practical Steps for Advancing Your Career, Standing Out as a Leader, and Liking Your Life.

Move past the obstacles and implement your new strategy
 
Move is your guide to mobilizing your whole organization to take your business forward. Whatever your needed transformation may be: a new initiative, a new market, a new product, your fresh strategy is up against a powerful foe: an organization's tendency to stay very busy and completely engaged what it's already doing. This book shows you how to cut through resistance and get your team engaged and proactively doing the new thing! Author Patty Azzarello draws on over twenty-five years of international business management experience to identify the chronic challenges that keep organizations from decisively executing strategy, and to give you a practical game plan for breaking through. Leaders tend to assume that stalls in execution are inevitable, unchanging parts of the workplace--but things can change. At the heart of every execution problem is the fact that there simply are not enough people doing what the business needs. This guide shows you how to get your entire organization on board--remove the fear, excuses, and hurdles--and uphold the new pursuit against distractions and dissent.
 
No transformation can succeed without suitable engagement from the whole organization, but building engagement can be difficult, uncomfortable, and tentative. This book shows you how to get it done.
* Get your organization to embrace and personally commit to the new work
* Remove obstacles and passive aggressive attacks that block progress
* Defend new strategic initiatives against short term pressures to revert to "business as usual"
* Sustain momentum and the desire to move forward
* Make sure no one is ever asking, 'Are we still doing this?'
 
Inertia isn't just a law of the universe, it's a law in the workplace that can be a major obstacle to making things happen. The great thing about inertia is that it cuts two ways: a body at rest remains at rest, but a body in motion remains in motion. People love to finish things. Move shows you how to make successful execution the new norm--starting today.

Introduction: Why Great Strategies and Change Initiatives Fail
 
Part 1: M = The Middle: Where Transformations Either Happen or Get Stuck
 
Chapter 1. The Beginning of the Middle: Why New Strategies Stall After the Exciting Kickoff
 
Chapter 2. Concrete Outcomes: Stop Admiring the Problem and Define Some Specific Actions
 
Chapter 3. Timing and Momentum: Maintaining a Sense of Urgency for a Long Time
 
Chapter 4. Control Points: Metrics that Drive Action on the Right Things
 
Chapter 5. Resource Reality: Your Strategy is Where You Put Your Resources
 
Chapter 6. Don't Sign Up for the Impossible
 
Chapter 7. Sponsors and Enemies: Reduce Your Personal Risk
 
Part 2: O = Organization: Are You Leading the Team You Have or the Team You Need?
 
Chapter 8. The Right Team: The Fundamental Ingredient for a Highly Effective Team
 
Chapter 9. Organize for Outcomes: Create the Ideal, Blank-sheet Org Chart
 
Chapter 10. The People: How to attract the right people and Eliminate the Wrong People
 
Chapter 11: Building Capacity: Performance Management and Delegating for Development
 
Chapter 12: Unstructured Conversation: How to Drive Personal Accountability and Belief
 
Chapter 13. Stop Having Status Meetings: Go Faster and Reduce Risk
 
Chapter 14: Virtual and Remote Teams: Optimizing Performance and Results from Afar
 
Chapter 15: Engagement and Context: Motivating People to Actually Care
 
Part 3: V= Valor: Facing the Hardest Stuff with Courage and Persistence
 
Chapter 16. Mission Impossible: Dealing with Obstacles, Fear, and Imposter Syndrome
 
Chapter 17. Burn the Ships at the Beach: How to Keep Moving Forward When No One Wants To
 
Chapter 18. Too Busy to Scale: Use Ruthless Priorities Enable Growth
 
Chapter 19. Detail: The Momentum Killer: Manage Outcomes Instead
 
Chapter 20. Clarity and Conflict: Expose and Master Necessary Conflict--Don't Avoid It
 
Chapter 21. Decision Stall: Accelerate Effective Decision Making
 
Chapter 22. Tracking & Consequences: How to Identify and Recover from Setbacks
 
Part 4: E=Everyone: You Can Lead a Transformation from the Top, But You Can't Do a Transformation from the Top
 
Chapter 23. Conversation: Change How You Communicate to Make Your Strategy Stick
 
Chapter 24: Decorate the Change: "Yes, We Are Really Doing This"
 
Chapter 25. Top Down Communications: Why People Do and Don't Listen
 
Chapter 26. Listen on Purpose: Finding the Insights that Makes You Brilliant
 
Chapter 27: Sharing Information: Communicating Across Organizational Silos
 
Chapter 28. Power & Trust: How to Make People Feel Like Super-Heroes
 
Acknowledgement
 
Resources
 
About the Author
 
Index

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