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Managing Today’s Public Library
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Blueprint for Change
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Artikel-Nr:
9780872878075
Veröffentl:
2019
Einband:
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Erscheinungsdatum:
01.02.2019
Seiten:
196
Autor:
Darlene Weingand
Gewicht:
445 g
Format:
235x157x15 mm
Sprache:
Englisch
Beschreibung:
Darlene E. Weingand
Marketing concepts, such as product mix, line, and item, are brought into the context of public libraries. Focus is always on the library client as the author covers subjects from the public library mission, leadership, and technology to service priorities, staff development, and evaluation. This dynamic work treats the complex nature of public library service as an opportunity for excellence and diversity. It will serve as a primary source for public library personnel at all levels of management in libraries serving communities of varying sizes and structures.