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Picture Perfect
The Story of Black's Photography
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Artikel-Nr:
9780864925411
Veröffentl:
2009
Erscheinungsdatum:
01.10.2009
Seiten:
204
Autor:
Robert Black
Gewicht:
485 g
Format:
235x164x19 mm
Sprache:
Englisch
Beschreibung:
Robert Black and his brothers built Black's Photography into one of the most successful companies in Canadian history. He was the first Canadian President of the Photo Marketing Association International (now known as the PMA). Robert Black passed away unexpectedly in April 2009.
One of Canada's most successful homegrown buisnesses, Black's Photography grew from a single store to a national, and international, chain. Robert Black, the former Vice President, weaves his own, and his family's, story into the history of the company. Beginning with his great-grandparents, Robert takes the story through the generations, imparting what each had contributed to the success of Black's. Part family history, part autobiography, and part business history, Picture Perfect is a unique look at a unique family business that rewrote the book on photography. Black and his brothers used new methods of advertising, took advantage of every innovation, did their own photofinishing, and introduced the practice of printing 4 x 6 photos, when no one else was doing it.