How to Use Facebook and Other Social Networking Sites to Sell Your Ebook IN A DAY

How to Use Facebook and Other Social Networking Sites to Sell Your Ebook IN A DAY
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Artikel-Nr:
9780857280633
Veröffentl:
2013
Einband:
EPUB
Seiten:
0
Autor:
Darin Jewell
Serie:
2, IN A DAY Series
eBook Typ:
EPUB
eBook Format:
Reflowable EPUB
Kopierschutz:
Adobe DRM [Hard-DRM]
Sprache:
Englisch
Beschreibung:

This ebook explains how essential social networking is in selling and promoting your ebook on the Internet in the digital age. In fact, the success of ebooks depends primarily on how well-versed you are on Facebook, LinkedIn, Google+ and so on, and how well you converse with other virtual social butterflies. It is not just about having a Facebook page or Google+ account; instead, it is about knowing which applications and analytics on these sites are likely to benefit you most as a writer, including building your author brand, building an increasing fan base and maximizing your ebook sales.

This book first sets out a list of the top 15 social media websites in terms of unique monthly visitors to the site, ranging from Facebook, with 750+ million monthly visitors, to Badoo, with a lowly 2.5 million monthly visitors.  Before discussing, in our experience, which of these sites is likely to benefit authors, we explain how to develop a daily, weekly, monthly and biannual marketing to-do checklist, and how to track your results.

This book also details how to set yourself up on Facebook, with a focus on the lingo and best practices, before discussing the site’s Edgerank and Insights features, and mastering the art of social engagement. Finally, this guide offers a step-by-step explanation of how to maximize connectivity between a variety of social networking sites, all with the specific needs of authors in mind. The ever-changing protocols and practicalities associated with LinkedIn, MySpace, Google+, Ning and Bebo are also discussed, detailing why it is important to make relevant and timely posts, avoid internet trolls and keep fully informed of changes and how they might affect your marketing platform.

This ebook explains how to build an online marketing platform for your book using social networking sites like Facebook, LinkedIn, MySpace, Google+, Ning and Bebo.

This ebook explains how essential social networking is in selling and promoting your ebook on the Internet in the digital age. In fact, the success of ebooks depends primarily on how well-versed you are on Facebook, LinkedIn, Google+ and so on, and how well you converse with other virtual social butterflies. It is not just about having a Facebook page or Google+ account; instead, it is about knowing which applications and analytics on these sites are likely to benefit you most as a writer, including building your author brand, building an increasing fan base and maximizing your ebook sales.

This book first sets out a list of the top 15 social media websites in terms of unique monthly visitors to the site, ranging from Facebook, with 750+ million monthly visitors, to Badoo, with a lowly 2.5 million monthly visitors.  Before discussing, in our experience, which of these sites is likely to benefit authors, we explain how to develop a daily, weekly, monthly and biannual marketing to-do checklist, and how to track your results.

This book also details how to set yourself up on Facebook, with a focus on the lingo and best practices, before discussing the site’s Edgerank and Insights features, and mastering the art of social engagement. Finally, this guide offers a step-by-step explanation of how to maximize connectivity between a variety of social networking sites, all with the specific needs of authors in mind. The ever-changing protocols and practicalities associated with LinkedIn, MySpace, Google+, Ning and Bebo are also discussed, detailing why it is important to make relevant and timely posts, avoid internet trolls and keep fully informed of changes and how they might affect your marketing platform.

Social Media Websites for Books; Develop a Marketing Checklist and Track Your Results; Setting Yourself Up on Facebook; How to Master Facebook Marketing One Step Every Day; “Must-do’s” When Tailoring Facebook for Your Book’s Promotion; LinkedIn Can Sell and Market Your Book; MySpace as a Means to Promote Your Book; Your Book Needs its Own Google+ Page; Ning as a Subscription-based Channel to Promote Your Book; Using Bebo to Market Your Book

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