Beschreibung:
Are you a business person with Asperger Syndrome considering a new career path by going it alone, or a young graduate on the spectrum with a great business idea? This is a comprehensive guide to using Asperger skills to set up your own business and offers practical advice on the more challenging aspects of entrepreneurship.
Entrepreneurship can be an ideal career option for enterprising individuals with Asperger Syndrome (Autism Spectrum Disorder) and this detailed guide explains how to tell if being self-employed is right for you and how to go about starting and growing your own business.
Written by a successful entrepreneur and business consultant with Asperger Syndrome, this book provides all the guidance you need on the practicalities of starting up a company. The unique strengths that people with Asperger Syndrome can bring to a new business venture are highlighted and solutions are offered for elements of entrepreneurship that can create stumbling blocks such as developing working relationships within your company, marketing yourself and your business, managing finances, networking and maintaining a healthy work-life balance.
Full of pragmatic advice, case studies from established business owners with Asperger Syndrome and practical tools for professional development, this is an essential startup handbook for anyone on the spectrum considering making the leap to becoming an entrepreneur.
Acknowledgements. Introduction. Part 1: Understanding What it Takes to be an Entrepreneur. 1.Understanding Entrepreneurship and the Entrepreneur. 2. Why Do People Decide to Become Entrepreneurs? Part 2: Moving from a Corporate Job to an Entrepreneurial Career. 3. Strategic Planning and Decision-Making as an Entrepreneur. 4. Differences in Operational Processes in General. Part 3: Practicalities of Starting Up a Business. 5. I've Made the Decision – What Now? 6. Initial Financial Forecasting. 7. Developing a Competitive Advantage. 8. Developing a More Formal Business Plan and Model. 9. The Entrepreneur as Leader. 10. Dealing with Suppliers. 11. Marketing Yourself and Your Business – Your Public Face. 12. Initial Business Development. 13. The Tender and Contracting Process. Part 4: Personal Development for Entrepreneurs on the Autistic Spectrum. 14. Building Internal Relationships. 15. Networking – An On-Going Requirement. 16. Making Your New Business the Focus in Your Life – NOT Your Life in Totality. 17. Developing your Work Area to Optimise your Performance. 18. Taking on Other Shareholders – The Challenge of Sharing Your Business. 19. Learning to Live with Change – The Life of an Entrepreneur. Part 5: Practical Toolkits and Exercises. References. Index.
