Well Said!

Price, Darlene

DARLENE PRICE is the president and cofounder of Well Said!, Inc., a training and consulting company specializing in high-impact presentations and effective communication.

Whether you're making a formal presentation, wooing a client, closing a sale, or proposing an idea, persuasive communication is essential. Based on the same concepts that guide the author's award-winning training and consulting company, Well Said! teaches readers to put themselves in their audience's shoes and tailor their messages to the needs of decision makers. Darlene Price reveals the simple but powerful techniques you can use to prioritize, organize, and economize your words so that your communication wins the day. Complete with real-life examples illustrating the concepts in action, this handy guide shows how to use the words and phrases that get people to listen, capture and hold an audience's attention, gain instant credibility with decision makers, optimize body language, handle QA with finesse, make connections, shine with or without PowerPoint, perfect the elevator pitch, and much more. You don't have to be a motivational speaker to get through to others. By placing words carefully and with confidence, you'll captivate your audience and make big things happen in your career.

A persuasive argument can make the difference between success and failure. Learn the simple but powerful techniques for making your speaking concise, clear, and--most important--convincing.

CONTENTS
Preface xi
SECTION I: Laying the Groundwork for Getting Results
Chapter 1: The Most Important Element of All 3
Chapter 2: How to Persuade a Decision Maker 15
Chapter 3: Establishing Credibility 27
SECTION II: Developing Persuasive Content
Chapter 4: Crafting Your Presentation 37
Chapter 5: Developing Content That Involves and Engages Your Audience 58
Chapter 6: Designing and Presenting Effective PowerPoint Slides 74
Chapter 7: Preparing for a Powerful Performance 89
Chapter 8: Using Effective Body Language to Show Confidence 97
Chapter 9: Conveying a Professional Image Through Dress and Appearance 114
Chapter 10: Speaking with the Voice of Authority 123
Chapter 11: Leveraging the Language of Leadership 136
Chapter 12: Handling Q&A with Credibility and Finesse 149
SECTION IV: Seizing Every Opportunity to Persuade Decision Makers
Chapter 13: Planning and Conducting Powerful Conversations 165
Chapter 14: Writing E-Mails That Get Results 182
Chapter 15: Facilitating Effective Meetings In Person and via the Telephone 193
Chapter 16: Delivering Winning Webinars 210
Chapter 17: Leading Team Presentations 223
Afterword 231
Index 233