Communicating Uncertainty

Edited by Sharon M. Friedman, Sharon Dunwoody, Carol L. Rogers

Explores the interaction between scientists, journalists, & audiences in the comm. of info. on emerging scientific topics. Written for all involved in communicating about science, including scientists, scholars, journalists, students, & the general reade

Contents: Preface. Introduction. Part I: Interpreting Uncertainty.S.C. Zehr, Scientists' Representations of Uncertainty. S.H. Stocking, How Journalists Deal With Scientific Uncertainty. E. Einsiedel, B. Thorne, Public Responses to Uncertainty. S. Dunwoody, Scientists, Journalists, and the Meaning of Uncertainty. P.M. Boffey, J.E. Rodgers, S.H. Schneider, Interpreting Uncertainty: A Panel Discussion. Part II: Science in the Public Arena.S.H. Priest, Popular Beliefs, Media, and Biotechnology. S.M. Friedman, The Never-Ending Story of Dioxin. D.E. Chubin, An Uncertain Social Contract: The Case of Human Resources for Science. D. Blum, Reporting on the Changing Science of Human Behavior. D. Dumanoski, W.H. Farland, S. Krimsky, Science in the Public Arena: A Panel Discussion. Part III: Beyond the Basics.C.L. Rogers, The Importance of Understanding Audiences. K.E. Rowan, Effective Explanation of Uncertain and Complex Science. R.J. Griffin, Using Systematic Thinking to Choose and Evaluate Evidence. R.R. Colwell, P. Girshman, C.B. Marrett, P. Raeburn, F.S. Rowland, T. Siegfried, Beyond the Basics: A Roundtable Discussion.