Beschreibung:
Jesus Consumer combines modern consumer research with the latest writings on historical Jesus to propose a model for contemporary consumer behavior that pays serious regard to Jesus’ “consumption teachings.” Klassen argues that Jesus’ consumer teachings possess the greatest potential to help us effect positive change in our communities.
Some scholars believe that Jesus’ punitive instructions about possessions and material goods amount to little more than antiquated sayings. By contrast, Jesus Consumer combines modern consumer research with the latest writings on historical Jesus to propose a model for contemporary consumer behavior that pays serious regard to Jesus’ “consumption teachings.” The author argues that Jesus’ consumer teachings possess the greatest potential to help us effect positive change in our personal lives and social relationships. We need to interpret and enact his teachings symbolically, not follow them literally.
PROLOGUE
INTRODUCTION—What do monks do when they aren’t praying?
I. Jesus Landlord—If Jesus was carpenter, why didn’t he build something?
II. Jesus Amish—What part of “own no property” don’t we get?
III. Jesus Contractor—Are some cars more Christian than others?
IV. Jesus Espresso— Does a “double skinny, half-caf” hold life’s meaning?
V. Jesus Corporate—What’s the difference between St. Joe’s and Joe’s Bar?
CONCLUSION
NOTES
REFERENCES
ABOUT THE AUTHOR