Bücher online kaufen
Museum Store Management
-0 %
Paperback
Print on Demand | Lieferzeit: Print on Demand - Lieferbar innerhalb von 3-5 Werktagen I
Artikel-Nr:
9780742504318
Veröffentl:
2000
Einband:
Paperback
Erscheinungsdatum:
28.06.2000
Seiten:
276
Autor:
Mary Miley Theobald
Gewicht:
452 g
Format:
229x152x16 mm
Serie:
American Association for State and Local History
Sprache:
Englisch
Beschreibung:
By Mary Miley Theobald
Museum Store Management is an essential resource for anyone planning to open or manage a museum store. The second edition contains an additional chapter on merchandising, many more illustrations and examples, and information on internet resources for museum store management.
Chapter 1 Introduction Chapter 2 1 A Museum Store-What is It? Chapter 3 2 Planning for a Store Chapter 4 3 Related Merchandise Chapter 5 4 The Educational Role of Related Merchandise Chapter 6 5 Product Development on a Budget Chapter 7 6 Retails Chapter 8 7 The Numbers Game Chapter 9 8 Visual Merchandising Chapter 10 9 Other Ways to Sell Merchandise Chapter 11 10 Protecting Your Museum and its Store Chapter 12 11 Planning for the Future Chapter 13 Further Readings Chapter 14 Appendix A: Licensed Manufacturers Chapter 15 Appendix B: Model Museum Licensing Agreement