The Marketing of Rebellion

Clifford Bob is Assistant Professor in the Department of Political Science and Graduate School of Social and Public Policy at Duquesne University, Pittsburgh, PA where he teaches courses on comparative politics, international law and organization, human rights, and ethnic conflict. He holds a PhD in political science from the Massachusetts Institute of Techology. His published work includes articles in Foreign Policy (cover article), Social Problems, International Politics (lead article), American Journal of International Law (co-author), Journal of Human Rights, PS: Politics & Political Science, and Social Policy. Dr Bob has won fellowships from the Smith Richardson Foundation (Junior Faculty Program in International Security/Foreign Policy), United States Institute of Peace, Social Science Research Council/American Council of Learned Societies, Albert Einstein Institution, Harvard-MIT MacArthur Transnational Security Program, and Duquesne University.

How do a few Third World political movements become global causes cé lè bres, while most remain isolated? This book rejects dominant views that needy groups readily gain help from selfless nongovernmental organizations (NGOs). Instead, they face a Darwinian struggle for scarce resources where support goes to the savviest, not the neediest. Examining Mexico's Zapatista rebels and Nigeria's Ogoni ethnic group, the book draws critical conclusions about social movements, NGOs, and "global civil society."

1. Insurgent groups and the quest for overseas support; 2. Power, exchange, and marketing; 3. From ethnic to environmental conflict: Nigeria's Ogoni movement; 4. The making of an anti-globalization icon: Mexico's Zapatista uprising; 5. Transnational marketing and world politics.