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The Stuff You Can’t Bottle: Advertising for the Global Youth Market
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Artikel-Nr:
9780500290750
Veröffentl:
2013
Erscheinungsdatum:
01.05.2013
Seiten:
352
Autor:
King Adz
Gewicht:
832 g
Format:
256x171x38 mm
Sprache:
Englisch
Beschreibung:
King ADZ is the author of nine books, published by Thames & Hudson, HarperCollins, and Vintage. All his books to date have been concerned with youth-culture, sub-culture and street art. He has been creative consultant for numerous global brands including Adidas, Vice, Levis, Diesel, Smirnoff and Guinness. His feature documentary, The Iconoclast, profiling the notorious international art smuggler, Michel Van Rijn, premiered at the DOC NYC festival in 2017.
How to create great youth advertising campaigns in an environment where the medium is no longer the message
The Ten Commandments (The Youth Testament); Top 10 Youth Brands; Where to Study; Timeline of Incredible Moments (in youth culture); The Magic Triangle