The Best Damn Sales Book Ever

WARREN GRESHES is a prominent business improvement speaker and radio talk show host and the President of Speaking of Success, where he shares with others the tools and techniques that enable them to better motivate themselves to achieve their own success. Before becoming a consultant and speaker, he spent ten years in the apparel industry as a national sales manager and vice president.

"Over the years, I have seen them all, and Warren Greshes is one of the very best. In his wonderful new book, Warren distills a lifetime of sales training into sixteen actionable tools, which, if you use them, will guarantee that you too reach your goals."
-Mark Terry, President, Harman Pro Group
 
"A great read! Warren says it all in a way that's not only easy to understand, but even easier to implement. No need to ever read another book on this subject."
-John Gamauf, President Consumer Replacement Tire Sales Bridgestone Firestone North American Tire, LLC
 
"Put this book on your must-read list if you want to learn successful strategies for taking your distribution team to the next level. Through motivation and education, Warren Greshes has captivated our very best top managers and producers. He pushes them to succeed and to keep their goals out in front of them, all the while maintaining a clear message, infused with his sense of humor. Warren has helped pave our way to success."
-Bernadette Mitchell, Vice President Retirement Benefits Group, AXA Equitable
 
"Warren is truly an expert in the field of sales! His grassroots ideas are practical, designed for immediate implementation, and are sure to lead to top-notch results. This book is a must-read for those new to sales and those veteran salespeople who want to take their skills to the next level."
-Raj Madan, corporate marketing executive, financial services industry

There are an endless number of sales books that purport to let the reader in on the secrets of great selling. And some of them even have useful ideas and tips. Butit doesn't matter how many tricks a salesperson has if he or she doesn't have the one most important weapon in any salesperson's arsenal: the ability to motivate themselves. Most salespeople (and most people) lack the kind of self-motivation required for true sales success. But it can be learned. Great salespeople know what motivates them, they know what their long-term goals and plans are, and they know what they want in their professional and personal lives. The Best Damn Sales Book Ever helps salespeople create a high level of self-motivation, as well as a clearly defined focus, direction, and sense of purpose in their work. Using a simple five-step self-motivational process, readers will learn to set goals, define what they want from life and work, and get down to selling more than they ever have before.

Introduction.
 
Chapter 1. Attitude and Commitment: It all Starts Here.
 
Chapter 2. Successful Salespeople See Themselves Successful.
 
Chapter 3. Setting Goals: Why you Need to Write them Down.
 
Chapter 4. Successful Salespeople are in Control.
 
Chapter 5. The Three Components of an Effective Written Goal.
 
Chapter 6. The Action Plan: Why you Need One.
 
Chapter 7. The Three Components of an Effective Written Plan.
 
Chapter 8. Acting On Your Plan: You Have Twenty-Four Hours to Act on a Good Idea.
 
Chapter 9. Persistence: People Don't Fail, They Just Stop Trying.
 
Chapter 10. Your First and Most Important Sale is at Home.
 
Chapter 11. Successful Salespeople Sell More Than Just the Product or Service.
 
Chapter 12. Successful Salespeople Create and Deliver Value; They Don't Sell Price.
 
Chapter 13. Successful Salespeople Understand Who the Customer is and What They Really Want.
 
Chapter 14. Successful Salespeople are Experts, Advisors and Resources.
 
Chapter 15. Successful Salespeople Love what they do.

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