Golden Circle Secrets

Golden Circle Secrets
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How to Achieve Consistent Sales Success Through Customer Values & Expectations
 E-Book
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Artikel-Nr:
9780471724940
Veröffentl:
2005
Einband:
E-Book
Seiten:
174
Autor:
Dale Midgley
eBook Typ:
PDF
eBook Format:
Reflowable E-Book
Kopierschutz:
Adobe DRM [Hard-DRM]
Sprache:
Englisch
Beschreibung:

A father and son sales team reveal the secrets of sales success In Golden Circle Secrets, father-and-son team Dale and Ben Midgley show management and the sales team how to achieve consistent success in sales. Based on a unique new strategy that responds to customer values and expectations, the Midgleys reveal how sales and management are inseparable components of sales success that must work in tandem to produce consistent results for an organization. Sales increase when management and its sales force are on the same page. The "e;golden circle"e; is based on a customer-oriented business system specifically designed to help companies attract and satisfy customers and energize employees, while maintaining a consistently healthy level of profits.
A father and son sales team reveal the secrets of salessuccessIn Golden Circle Secrets, father-and-son team Dale and Ben Midgleyshow management and the sales team how to achieve consistentsuccess in sales. Based on a unique new strategy that responds tocustomer values and expectations, the Midgleys reveal how sales andmanagement are inseparable components of sales success that mustwork in tandem to produce consistent results for an organization.Sales increase when management and its sales force are on the samepage. The "golden circle" is based on a customer-oriented businesssystem specifically designed to help companies attract and satisfycustomers and energize employees, while maintaining a consistentlyhealthy level of profits.
Preface.Chapter 1: Why the Golden Circle?Chapter 2: Sales and Your Corporate Culture.Chapter 3: The Sales Process in Depth.Chapter 4: Sales Authenticity and Customer Connection.Chapter 5: Prospective Customer Service.Chapter 6: World-Class Care.Chapter 7: Relationship.Chapter 8: Referral.Chapter 9: How It Began: Ben's Golden Circle Parable.Chapter 10: Dale's Golden Circle "Words to LiveBy".References.About the Authors.Index. Additional Information.

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