The Open Innovation Revolution

The Open Innovation Revolution
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Essentials, Roadblocks, and Leadership Skills
 E-Book
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36,07 €* E-Book

Artikel-Nr:
9780470637180
Veröffentl:
2010
Einband:
E-Book
Seiten:
240
Autor:
Stefan Lindegaard
eBook Typ:
PDF
eBook Format:
E-Book
Kopierschutz:
Adobe DRM [Hard-DRM]
Sprache:
Englisch
Beschreibung:

Life is not exactly a bed of roses for most innovation leaders and intrapreneurs those assertive, innovative, corporate risk-takers who passionately turn ideas into profitable products. They take on corporate sacred cows and face down challenges that would cause less driven and less talented people to quickly throw their hands down in defeat. They struggle daily to unleash entrepreneurial thinking while dealing with an army of people fiercely dedicated to maintaining the status quo. The question for business leaders is simple: How can innovation leaders and intrapreneurs freely operate in a corporation that wants to keep things the way they are? The answer is also simple Read The Open Innovation Revolution. This practical guide reveals that, without the right people to drive innovation processes, your odds of success shrink dramatically. And as open innovation becomes the norm, developing the right people skills networking, communicating with stakeholders, building your personal brand and the ability to sell ideas is essential for your innovation leaders and intrapreneurs. Starting with a foreword from world-changing innovator and bestselling author Guy Kawasaki, The Open Innovation Revolution looks closely at: Open innovation the visionary model that more and more companies are adopting Innovation leaders and intrapreneurs and the essential elements that must be put in place for these people to thrive The people-related roadblocks that can impede innovation and some ways these can be overcome The personal leadership skills you will need to develop as an innovation leader or intrapreneur Written by innovation thought leader Stefan Lindegaard, The Open Innovation Revolution helps you know if open innovation is right for your organization, and then shows you how to prepare those within your organization to make the leap into the challenging, new world of open innovation.
Life is not exactly a bed of roses for most innovation leaders andintrapreneurs--those assertive, innovative, corporaterisk-takers who passionately turn ideas into profitable products.They take on corporate sacred cows and face down challenges thatwould cause less driven and less talented people to quickly throwtheir hands down in defeat. They struggle daily to unleashentrepreneurial thinking while dealing with an army of peoplefiercely dedicated to maintaining the status quo.The question for business leaders is simple: How can innovationleaders and intrapreneurs freely operate in a corporation thatwants to keep things the way they are? The answer is alsosimple...Read The Open Innovation Revolution.This practical guide reveals that, without the right people todrive innovation processes, your odds of success shrinkdramatically. And as open innovation becomes the norm, developingthe right people skills--networking, communicating withstakeholders, building your personal brand and the ability to sellideas--is essential for your innovation leaders andintrapreneurs.Starting with a foreword from world-changing innovator andbestselling author Guy Kawasaki, The Open InnovationRevolution looks closely at:* Open innovation--the visionary model that more and morecompanies are adopting* Innovation leaders and intrapreneurs--and the essentialelements that must be put in place for these people to thrive* The people-related roadblocks that can impede innovation andsome ways these can be overcome* The personal leadership skills you will need to develop as aninnovation leader or intrapreneurWritten by innovation thought leader Stefan Lindegaard, TheOpen Innovation Revolution helps you know if openinnovation is right for your organization, and then shows you howto prepare those within your organization to make the leap into thechallenging, new world of open innovation.
Foreword.Introduction.PART I The Essentials.Chapter 1 Why Open Innovation Matters.Challenges Abound.Key Chapter Takeaways.Chapter 2 What Open Innovation Looks Like.Benefits, Challenges, and Stumbling Blocks.The Essential Element of Trust.Key Chapter Takeaways.Chapter 3 How to Approach Open Innovation.Elements of an Open Innovation Culture.Key Chapter Takeaways.Chapter 4 First Things First.What Is Your Mandate for Open Innovation?The Innovation Strategy and Strategic Purposes.Stakeholder Analysis.Communication Strategy.Common Language.Be Innovative Rather than Strive to Become Innovative.Key Chapter Takeaways.Chapter 5 How to Identify and Develop the People Who DriveOpen Innovation.Focus on People.Two Kinds of People Needed.Traits to Look for in Innovation Leaders and Intrapreneurs.Where to Look.Questions to Ask.Key Chapter Takeaways.Chapter 6 The Networked Innovation Culture.Why a Networking Culture Is Important.What a Networking Culture Looks Like.Virtual Tools.Face-to-Face Networking.Potential Roadblocks.Key Chapter Takeaways.PART II Roadblocks.Chapter 7 Why Top Executives Do Not Get Innovation, Much LessOpen Innovation--and What to Do About It.The Whys.How to Operate in This Environment.Key Chapter Takeaways.Chapter 8 Defeating the Corporate Antibodies.Detecting Antibodies.Some Solutions.Mastering Stakeholder Management.Key Chapter Takeaways.Chapter 9 Radical Innovation as a Roadblock.Choosing This Path.Key Chapter Takeaways.PART III Personal Leadership for Open Innovation.Chapter 10 Defining Success.Pathways to Success.Success Exercise.Key Chapter Takeaways.Chapter 11 Know Your Values.My Values.Classification of Strengths.What's Next?Key Chapter Takeaways.Chapter 12 Making Change Happen.Five Steps to a Change Strategy.Key Chapter Takeaways.Chapter 13 Managing Time.Analyze Your Time Budget.How Did Things Get This Way?Create Thinking Time.Putting Time Management into Action.Key Chapter Takeaways.Chapter 14 Polishing Your Personal Brand.Why Does It Matter?Role Models.Create Your Personal Brand.The Future--Your Strategic Goals.You about You.Others about You.Know Your Environment.Communicate Your Personal Brand.An Exercise.Evaluate and Evolve.Key Chapter Takeaways.Chapter 15 Strengthening Your Network.Three Types of Networking.Maximize Your Networking Efforts.Personal Network Analysis.Use of the Network: Influence and Action.Networking in the Real World.Key Chapter Takeaways.Chapter 16 Sell Your Vision and Ideas!The Value Proposition.The Elevator Pitch.Key Chapter Takeaways.Chapter 17 Corporate Business Plan Competitions.How It Began.Hewlett-Packard Jumps In.Building Your Competition.Create a Vehicle for Open Innovation.Implementation.Postcompetition Decisions.Key Chapter Takeaways.Chapter 18 The Review: Everything in One Easy Place.Appendix A The Ten Types of Innovation.Appendix B Open Innovation Examples and Resources.Notes.About the Author.Index.

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