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How to sell through networking and referrals
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Artikel-Nr:
9780273757962
Veröffentl:
2011
Erscheinungsdatum:
08.07.2011
Seiten:
304
Autor:
Andy Lopata
Gewicht:
523 g
Format:
214x137x24 mm
Sprache:
Deutsch
Beschreibung:
Labelled 'Mr Network' by The Sun, Andy Lopata was last year named one of Europe's leading business networking strategists by the Financial Times. Andy is a featured columnist in the US magazine The National Networker and writes for several business magazines in the UK. For eight years, Andy was Managing Director of UK network Business Referral Exchange. He has since worked with a range of companies such as Sage, Merrill Lynch, Retail Trust, Currencies Direct and Mastercard to help them realise the full sales potential from their networking.
Referrals and recommendations are the most effective drivers of new business. This book will show you how to make your business thrive by generating referrals and sales from your own networks cheaply, effectively and quickly.
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