Beschreibung:
Gayle Brewer
This edited textbook brings together broad and cutting-edge coverage of the core areas in media psychology for undergraduate, introductory-level students. Covering persuasion and influence, interaction with the media, and representation, the authors draw on specific campaigns and studies to introduce readers to key issues in this fascinating field.
A core, introductory textbook for undergraduate students which brings together leading academics to provide broad and cutting-edge coverage of the key topics in media psychology
Introduction; G.Brewer and S.RobinsonPART I: PERSUASION AND INFLUENCEMedia Violence; G.BrewerHealth Communication; P.Eckler and E.O'GaraBody Image and Eating Behaviour; B.Gunter and J.SmithAdvertising; G.BrewerPART II: INTERACTION WITH THE MEDIAInternet and Interaction; J.CabiriaComputer and Video Games; J.Bryce and L.K.KayeCelebrity and Parasocial Relationships; R.Lange, J.Houran and L.E.McCutcheonPART III: REPRESENTATIONPortrayal of Crime; L.HeathRace and Ethnic Stereotyping; E.BehmMorawitz and D.TaGender Stereotyping; N.SignorielliPolitics; G.G.HolykResearch Methodology; S.Robinson.