Menswear

John Hopkins is a Senior Academic of Fashion and Textiles within the Winchester School of Art at the University of Southampton, UK. He has previously worked as a fashion designer for prestigious British luxury brands such as Jaeger and Burberry.

Whether it's a military inspired trench coat or a Savile Row tailored suit, menswear design increasingly demandsoriginality, innovation and above all, choice. Menswear, 2nd edition explores the evolution of menswear stylesfrom the origins of tailoring right through to modern sportswear - showing how historical and social influencescontinue to endure and influence the menswear collections of today.Interviews offer insight from a range of practitioners, including designer Lou Dalton, fashion entrepreneurAlan Maleh and tailor Ray Stowers. There's also practical advice on research for design innovation, street styletrends and forecasting and collection development. With a wealth of stunning new images and contemporaryexamples, new to this edition are end-of-chapter exercises to encourage design work, such as Designfor Sportswear Fabrication and Tailoring for Menswear.Featured topicsHistorical Research for Design InnovationCounterculture DressingDesign ProcessStreet StyleTrends and ForecastingTailoring for MenswearCollection DevelopmentDrawing for MenCAD for MenswearMenswear PortfoliosFeatured intervieweesLou DaltonGuy Hill and Kirsty McDougallDashing TweedsAlan Maleh, Man of the WorldRay Stowers, Stowers BespokeSeung Won Hong, Fashion IllustratorMatthew Zorpas, The Gentleman Blogger

Features insightful and entertaining interviews with a number of high-profile and cutting-edge international menswear designers, stylists and creatives, including Matthew Zorpas, The Gentleman Blogger, Seung Won Hong, Lou Dalton and Alan Maleh, Man of the World.

Introduction1. Menswear Through the AgesSocial and Historical Contexts; Sumptuary Laws; Function and Status; Origins of Tailoring; Menswear's Influence on Womenswear; Counter Culture; Exercise: Historical Research for Design Innovation; Interview: Dashing Tweeds2. Design Research and InspirationDetails; Vintage; Uniforms; Workwear; Street Style; Trends and Forecasting; London Collection Men; Exercise; Interview: Matthew Zorpas, The Gentleman Blogger3. Tailoring TraditionsTailoring; The Suit; The Sartoralists; British Tailoring; Italian Tailoring; American Tailoring; Shirts; Neck Ties; Exercise: Tailoring for Menswear; Interview: Stowers Bespoke4. Sportswear, Knit and PrintA Brief History of Sportswear; American Influence; Undergarments; Denim; Knit for Menswear; Print for Menswear Exercise: Design for Sportswear Fabrication; Interview: Alan Maleh, Man of the World Magazine5. Design Development for MenswearWorking with Sketchbooks; Fabric Research; Working with Colour; Trimmings; Toiles/Muslins; Collection Development; First Samples; Exercise: Design to Realisation; Interview: Lou Dalton6. Menswear PresentationsDrawing Men; CAD for Menswear; Menswear Illustration; Presentation Formats; Social Media; Exercise: Menswear Portfolio; Interview: Seung Won HongConclusionBibliographyFurther resourcesIndexAcknowledgements and picture credits