Understanding Priming Effects in Social Psychology

Understanding Priming Effects in Social Psychology
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Artikel-Nr:
9781462519378
Veröffentl:
2014
Einband:
PDF
Seiten:
264
Autor:
Daniel C. Molden
eBook Typ:
PDF
eBook Format:
PDF
Kopierschutz:
Adobe DRM [Hard-DRM]
Sprache:
Englisch
Beschreibung:

How incidentally activated social representations affect subsequent thoughts and behaviors has long interested social psychologists. Recently, such priming effects have provoked debate and skepticism. Originally a special issue of Social Cognition, this book examines the theoretical challenges researchers must overcome to further advance priming studies and considers how these challenges can be met. The volume aims to reduce the confusion surrounding current discussions by more thoroughly considering the many phenomena in social psychology that the term ';priming' encompasses, and closely examining the psychological processes that explain when and how different types of priming effects occur.
How incidentally activated social representations affect subsequent thoughts and behaviors has long interested social psychologists. Recently, such priming effects have provoked debate and skepticism. Originally a special issue of Social Cognition, this book examines the theoretical challenges researchers must overcome to further advance priming studies and considers how these challenges can be met. The volume aims to reduce the confusion surrounding current discussions by more thoroughly considering the many phenomena in social psychology that the term ';priming' encompasses, and closely examining the psychological processes that explain when and how different types of priming effects occur.

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